Study confirms Pope’s Twitter influence
May 11, 2015
VATICAN CITY - When Pope Francis tweets, the world listens. According to “Twiplomacy,” a study of the Twitter accounts of world leaders and their retweet rates, U.S. President Barack Obama has the most Twitter followers, but Pope Francis’ @Pontifex is the most influential Twitter account — his average “retweet” and “favorite” rate is more than eight times higher than Obama’s.